As to the results of a Gartner poll conducted in 2023, women made up 41% of the workforce in the supply chain, although they only held 31% of frontline positions. Furthermore, the poll reveals that women are still underrepresented in the manufacturing sector, making up less than one-third of the workforce.

Through a worldwide initiative that honors women who work in frontline jobs in its markets across the world, PepsiCo (Nasdaq: PEP) hopes to reverse that dynamic.

The company's West Division launched the She is PepsiCo campaign in 2020. It went countrywide in 2023 and then worldwide this year. Its objective is to encourage women to see opportunities in fields of employment they may not have previously explored and to create a workforce that reflects the communities in which it works.

The goal is to get women into fields they wouldn't often consider, according to chief supply chain officer Karen Jordan.

In 2023, PepsiCo witnessed widespread gains in frontline retention, with 210 sites cutting turnover by 10%. Since 2022, the number of female candidates for frontline employment at the business has climbed by 6%. Additionally, over 800 frontline employees have been promoted to management positions in the last two years.

In this section, Jordan expands on She is PepsiCo, discusses ways for businesses to encourage more women to pursue careers traditionally held by males, and more.