As per Samsung's global head of mobile business, the company will invest in smart manufacturing capabilities at its mobile phone plant in Noida to increase production competitiveness. T M Roh, President and Head of Mobile eXperience Business at Samsung Electronics, stated that the company will continue to invest in R&D facilities in the country.

"We will keep investing in the Noida facilities in order to bring the optimised and/or smart factory." We will continue to invest in that sector. "I am confident that our investment in the smart factory will boost our production competitiveness," Roh said.

In 1996, the company established a manufacturing and R&D center in India, where it now employs nearly 70,000 people.

In India, Samsung now has the world's second largest manufacturing facility in Noida, as well as the world's largest research and development centre in Bengaluru. This year, Samsung began manufacturing its premium Galaxy S23 series in India. "Samsung India has prioritised manufacturing in India and manufacturing for India." "We are using it not only to meet domestic demand, but also as an export hub," Roh explained. He stated that the company is working on mobile chargers and other components such as mechanics with local vendors in India.