Manesar-based original design manufacturer VVDN Technologies is gearing up to diversify into smartphone assembly in India. With seven existing manufacturing and assembly facilities in the country, it has ambitious plans to extend its footprint to global markets, including Europe, the US and the Middle East, Vivek Bansal, founder and president of VVDN Technologies, said in an interview.

“We are getting into smartphone manufacturing, plans of which are in the pipeline right now. It’s not a five-year plan—it’s for the near term. We are already speaking with companies and original equipment manufacturers for it. This is a part of our strategic relationship with our clients for whom we are already building many other products," Bansal said.

While India is increasingly a preferred destination for smartphone assembly, it still depends on China to source key components. “A key part of the company’s push to expand its market share would be in building the component supply chain ecosystem in India, which is still premature," said a senior consultant familiar with VVDN’s expansion plans, seeking anonymity. The firm will be expanding its international presence within the “next two fiscal years," he added.

“We will have to expand our manufacturing facilities outside India at some point. Right now, we’re expanding in India. As part of our roadmap, we plan to be in Europe as well—could be Poland and Mexico. We have a very small manufacturing presence in Fremont, California, to take care of our US clients’ requirements, but we’ll eventually need a larger facility in North America," said Bansal.